Live events industry hoping to make a comeback as vaccinations roll out

by Jenny Mount · Apr 14th, 2021 3:01 pm

Last Updated Apr 17th, 2021 at 8:45 pm

The live events industry, such as Broadway shows, concerts, and music festivals, is hoping to make a comeback as COVID-19 vaccinations continue to roll out.

Some events are getting the green light to restart, even though states with audience caps are holding back as they determine whether it makes financial sense to resume.

California is allowing concert halls and theaters to reopen this week with capacity limits of up to 50% in the lowest-risk areas. Attendees must be tested or show proof of vaccination.

Other states, such as Texas, are resuming without limits on live event capacity.

Before the pandemic, the industry's unemployment rate was 4.7%. After being left in financial ruin, it currently stands at 14.5%.

SummerStage music festival in New York announced that it will be returning, and the Electric Daisy Carnival in Las Vegas is set to take place in May with details on safety protocols to come.

Other events, though, will not be resuming yet. The rock band Rage Against the Machine has pushed back its reunion tour to next year. Theater producers have said it is not "financially feasible" to reopen Broadway shows with restricted capacity, and the Coachella art and music festival in California might not return until 2022.


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