West Virginia Gov. Jim Justice announced the state will be giving a $100 savings bond to any resident between the ages of 16 and 35 who gets a COVID-19 vaccine.
Repeated polling of various demographics has shown that some groups are far more likely to express vaccine hesitancy than others. According to the polling, younger Americans are the least likely to get vaccinated.
Justice said his initiative would cost about $27.5 million and would be financed with federal coronavirus stimulus funding. If there are not enough bonds, then the state will distribute cash instead.
The governor said his plan had been "vetted every way in the world," adding, "I'm telling you, West Virginia, it's time to shut this thing down."
According to Justice, the $27.5 million plan "would be the best money ever spent, like you can't imagine" and that if younger West Virginians "step up in masses, we'll be done, and we'll be done soon" with the virus.
The money would also be given to anyone in the age group who has already received the shots.
"We're going to give every single one of these people — the people that have already stepped up, our young people, our young people that have already stepped up and been vaccinated — and every single one of our young people," Justice said, "we're going to give a $100 savings bond to every single one that steps up and takes their vaccine."