Just two months ago The Washington Examiner ran an article that detailed how far from losing business, the fast-food restaurant Chick-fil-A had managed to double their sales since the rabid LGBT political lobby began attacking them a decade ago for being “anti-gay.”
To be clear, there has never been anything even remotely “anti-gay” about the home of the original chicken sandwich. There has never been a single documented case of Chick-fil-A refusing to serve or employ someone because of their sexual orientation or self-proclaimed identity.
No, the sticking point for LGBT activists was that unlike the overwhelming majority of corporate executives in America, the suits at Chick-fil-A were unashamedly Christian. That means, of course, that they hold to a Christian sexual ethic that regards all sexual activity outside of man/woman marriage as falling beyond God’s loving boundaries for human morality.
So, demonstrating the breathtaking intolerance that they have gleefully embraced as their most defining characteristic, gay activists sought to make Chick-fil-A an example of what happens to companies that don’t bow to their well-funded lobby. Making expert use of their obedient pawns across the entirety of mainstream media (including Fox News), the LGBT mob sought a most Orwellian objective: brand the targets of their own hatred, as “haters” themselves.
But it didn’t work.
- They may have successfully bullied the Mozilla CEO out of his job over a private donation he made from his own account.
- They may have successfully bullied HGTV into cancelling a new program because the hosts spoke out in favor of traditional marriage.
- They may have successfully bullied Elaine Huguenin out of her private photography business because she wouldn’t violate her conscience to appease them.
- They may have successfully bullied Catholic Charities into shutting down their adoption services in Boston since Church teachings weren’t compliant with their demands.
- They may have successfully bullied online dating site eHarmony.com into betraying their convictions by catering to gay relationships.
- They may have successfully bullied Christian parents north of the border out of being able to serve as foster parents for orphans and at-risk children since they didn’t agree with LGBT dogma.
But Chick-fil-A was standing firm. Well, sort of. It is true that Dan T. Cathy, the son of Chick-fil-A founder Truett Cathy, walked back his statement of disagreement with so-called gay marriage. Cathy’s company would shortly thereafter cease all political donations as well as contributions to any group that opposed ambiguously defined “gay rights.”
Unsurprisingly for anyone who understands the uncompromisingly fascist tendencies of the LGBT movement in America, these moves did not placate gay activists. Campus crusaders still sought to ban Chick-fil-A from student unions, city councils voted to ban them from airport food courts, newspapers still accused them of “releasing poison” into communities, and activists demanded they cut ties from religious organizations like The Salvation Army and the Fellowship of Christian Athletes since both groups hold to a Biblical sexual ethic.
There was a lesson there for the chicken chain – that appeasement would only engender greater demands; a lesson they apparently completely missed. Chick-fil-A President and COO Tim Tassopoulos shocked everyone by announcing the capitulation:
“There’s no question we know that, as we go into new markets, we need to be clear about who we are. There are lots of articles and newscasts about Chick-fil-A, and we thought we needed to be clear about our message.”
That message was loud and clear: In compliance with the wishes of their relentless attackers, Chick-fil-A was abandoning their friends and withdrawing support of The Salvation Army and the Fellowship of Christian Athletes. So what happens next?
I tend to believe the most concerning implications of this submission are what it portends for religious liberty. While Chick-fil-A’s profile and position allowed it to withstand the strongarm tactics of LGBT activists in government, pop culture, and media, thousands of smaller, Christian owned businesses are not. Having brought down the big fish, there’s now blood in the water for the continued unjustifiable harassment of faithful Christians as bigots.
Along those lines, from a loyalty perspective, this decision was an unquestionable punch in the gut to Christians who have consistently patronized Chick-fil-A for their defiance of the mob. These were the people that stood in line for hours on the spontaneously organized “Chick-fil-A Day” in 2012 to financially support a national company that would unapologetically promote Christian conviction.
Do the executives at the chicken sandwich shop think betraying their most loyal customers is wise? From a business perspective, the decision will likely be disastrous. OANN host Liz Wheeler perhaps said it best:
There’s a famous quote from Sir Winston Churchill that seems appropriate in such a moment. Having watched his country’s appeasement of fascist dictators in the disastrous Munich Pact, Churchill stated,
“Britain and France had to choose between war and dishonor. They chose dishonor. They will have war.”
I can’t escape the feeling that Chick-fil-A’s efforts at appeasement have dishonored their reputation all in the futile effort to gain approval of those already signaling it’s not enough…those most eager to dance on their grave.
If you like this content and want to HEAR IT daily, subscribe to theHECK PODCAST today.